More than ever, design trends influence various industries and inspire creativity among designers. As a label printing company catering to diverse companies, Louisville Label is always observing the current trends that are being introduced in design spaces for inspiration.
Two of the best examples when it comes to industries following design trends are the parallels between two seemingly unrelated fields: interior home design and motor vehicle design. We want to look at the ways that design trends in interior spaces and motor vehicles inspire our industry to create captivating custom product labels. In particular, we’ll examine three design choices that shape all three industries.
Vibrant Colors vs Neutral Colors
We’ve all watched some HGTV or been on the road long enough to have witnessed some evolving color choices in interior design and vehicle design over the years. Over time, both interior design and motor vehicle companies have witnessed the ebb and flow of vibrant colors and neutral palettes in design trends. Vibrant colors give a feeling of energy, dynamism, and boldness, while neutral colors exude elegance, sophistication, and timelessness.
As these color preferences have fluctuated over the years, interior design has seen a resurgence of vibrant colors. Statement walls, bold furniture pieces, and vibrant accents have taken center stage, injecting personality into spaces. Simultaneously, motor vehicle companies have introduced a wider range of vivid colors, providing car owners with options to express their individuality on the road.
However, the pendulum also swings towards neutral colors, which create a calming and multi-purpose backdrop for various design elements. Minimalist interior design, characterized by clean lines and open spaces, often embraces neutral palettes to create a sense of serenity. Similarly, motor vehicle manufacturers have catered to the enduring appeal of neutral colors, offering classic shades that exude timeless elegance. Take Tesla, for example, which only offers a few color options, all of which are fairly neutral choices.
In label design, these trends find expression through color choices that align with the target industry and its prevailing aesthetic. If your brand is exclusively sold to children, chances are we may want to incorporate some color to really make your product pop.
Whether vibrant or neutral, labels can use color to capture attention, communicate who your brand is, and create an emotional response.
Minimalist vs Maximalist
This can feel like the beginning of a joke, “A minimalist and a maximalist walk into a bar…”
The debate between minimalism and maximalism has long shaped design trends across industries. Both interior design and motor vehicle companies have experienced periods of embracing clean, minimalist aesthetics, as well as luxurious, maximalist designs.
Minimalist interior design favors simplicity, functionality, and clean lines. It emphasizes open spaces, uncluttered surfaces, and a subtle color palette, allowing key elements to shine. Similarly, motor vehicle manufacturers have adopted minimalist design principles, focusing on sleek lines, basic exteriors, and streamlined interiors.
On the other end of the spectrum, maximalist aesthetics celebrate luxury, abundance, and careful detailing. Interior design trends have witnessed the return of rich textures, layered patterns, and eclectic elements that create vibrant and visually stimulating spaces. In the realm of motor vehicles, some manufacturers have experimented with bold and aggressive designs, featuring complex outlines and an extensive amount of add-ons.
For label designs, the choice between minimalism and maximalism depends on the industry, brand identity, and target audience. Minimalist labels may adopt clean typography, simple graphics, and ample white space, conveying a sense of sophistication and elegance. You’ll often find labels like these with a clean, matte finish.
Maximalist labels, in contrast, may feature intricate patterns and a vibrant color palette, aiming to captivate your audience and create a sense of excitement.
Functionality versus Aesthetics
You want the vehicle with all of the best safety features on the market, but they want the one with the racing stripes and 500 horsepower. The delicate balance between functionality and aesthetics plays a crucial role in design trends across industries. Companies strive to create products that look not only visually appealing but also serve practical purposes.
In interior design, functionality is paramount, especially in small living spaces. Designs prioritize storage, multi-purpose furniture, and smart layouts to optimize usability. Similarly, motor vehicle companies focus on ergonomic designs, easy-to-learn controls, and advanced safety features to enhance the driving experience.
Aesthetics, however, cannot be overlooked. Interior design embraces the concept of “form follows function,” making sure that the visual appeal of furniture, lighting, and accessories align with their intended purpose. Likewise, motor vehicle manufacturers invest in sleek exteriors, striking lines, and interior designs that evoke a sense of luxury and comfort.
When it comes to label design, the balance between functionality and aesthetics is essential. Labels must effectively communicate product information, comply with regulatory requirements, and follow industry standards, while also capturing attention and conveying brand personality through thoughtful design choices.
Ready to Make Your Label Stand Out?
The design trends that emerge within the realms of interior design, motor vehicles, and many other industries have a significant influence on label design. Whether it’s the choice between vibrant and neutral colors, minimalism and maximalism, or the delicate balance between functionality and aesthetics, these trends shape the visual language of labels and create captivating brand experiences.
At Louisville Label, we recognize the power of design trends and leverage our expertise to create product labels that align with the common designs we see in the world today. By maintaining our knowledge of evolving trends, understanding the specific needs of our clients, and employing innovative design strategies, we strive to produce labels that not only inform but also engage and inspire consumers.
